Thursday, November 25, 2010
Dinner Service Designs
This is the final set of designs for the table wear the set is designed to be interchangeable to mix the colours on the table to create and interesting look.
Rory. X
Bowl Designs
This is my created design bowls for the table ware. Following the ideas that were generated in our group meetings, we focused on the Butterfly as the centre of our designs.
Rory. x
Wednesday, November 24, 2010
Market Research
I have been looking into market research and finding out what sort of market we would look to promote our products.
As a team we all agreed that our brand, Kitsch, sits in the market of brands like Cath Kidston. Rather than compete against the likes of well established Cath Kidston we have decided to sell our products through Supermarket retailers.
We feel the likes of Tesco, Waitrose, Sainsburys and many more would be able to promote these products well and we would be able to sell our home wear for a reasonable price in line with the supermarket retailers.
From my research I was able to find an article that supports that retailers have cleaned up in recent years from the home wear market.
As a team we all agreed that our brand, Kitsch, sits in the market of brands like Cath Kidston. Rather than compete against the likes of well established Cath Kidston we have decided to sell our products through Supermarket retailers.
We feel the likes of Tesco, Waitrose, Sainsburys and many more would be able to promote these products well and we would be able to sell our home wear for a reasonable price in line with the supermarket retailers.
From my research I was able to find an article that supports that retailers have cleaned up in recent years from the home wear market.
'Ten retailers clean up in homewares market, says Verdict' - http://www.housewareslive.net/news/news.asp?id=4932
Michelle xx
Sunday, November 21, 2010
Aga Covers
Here are my selected designs as discussed in the group meeting. I followed the theme created by our group and designed a range of aga covers.
Lara x
Thursday, November 18, 2010
Our branding and website
Wednesday, November 17, 2010
Design Development
I created an image that includes 3 dirrerent sized butterflys around a flower in the center to achive this simply, colourful pattern and used a soft pastel tone for the background. This pattern is to be used for a tea towle, table cloth or napkin depending on what the group decides.
Ashley
Tuesday, November 16, 2010
Design Development
I connected the butterflys by each tip of the wings to achieve a similar effect to the black n white checks which inspired this pattern.
Ashley
Ashley
Friday, November 12, 2010
Group meeting three
So the meeting last week to share files last week never occurred with us all having other projects that we were far to engrossed in to realise.
We have now agreed that we will complete the designs and branding and continue to be in contact to make sure as a team we have all the work covered but as we all have deadlines coming up we are going to be working independently to get each of out parts done and as we get to the due date we will have a meet where we can get together to collate all our work......
We all seem to be co-operating really well and expressing our concerns, I think as a group we are lucky as we are not afraid to speak our mind and I hope this will mean we can produce a really good group project!!!!
Michelle xx
We have now agreed that we will complete the designs and branding and continue to be in contact to make sure as a team we have all the work covered but as we all have deadlines coming up we are going to be working independently to get each of out parts done and as we get to the due date we will have a meet where we can get together to collate all our work......
We all seem to be co-operating really well and expressing our concerns, I think as a group we are lucky as we are not afraid to speak our mind and I hope this will mean we can produce a really good group project!!!!
Michelle xx
Thursday, November 4, 2010
Group meeting two
We had a quick catch up last week, 27th October to find out where we were as a team, we soon realised we were all getting on with our designs and research but at this point we did not have enough to be sharing together.
Today - 3rd November
We had a quick catch up today as we all felt we needed to have a bit more clarity on how we would pull the project together as a team and to decide how we would like the final presentation to be displayed. We have decided to try to present out work in a similar way and to tie the work together to each put the brand logo at the top of each board. Holly and I have been discussing the brand and we have agreed as a team to get together and meet next week to be able to share files so that we are all working off the same thought process.....will let you now how we go.... :)
Michelle xx
Today - 3rd November
We had a quick catch up today as we all felt we needed to have a bit more clarity on how we would pull the project together as a team and to decide how we would like the final presentation to be displayed. We have decided to try to present out work in a similar way and to tie the work together to each put the brand logo at the top of each board. Holly and I have been discussing the brand and we have agreed as a team to get together and meet next week to be able to share files so that we are all working off the same thought process.....will let you now how we go.... :)
Michelle xx
Saturday, October 30, 2010
repetitive pattern ?
Saturday, October 23, 2010
Starting point for brand development
I have started to look into the branding of your range. I have discovered that the key pointers to consider are ……
Wednesday, October 20, 2010
Group meeting
Today we got together and discussed our initial ideas and route we would take with the home wear pieces. We have assigned an area to each member of the team to take away for the week and meet in a weeks time to see how the designs/research are taking place.
The designers:
Rory, Lara and Ashley - They are going to be designing and producing images of the homewear based on the butterfly motif we have created from the modip item.
The Promoters:
Holly and I (Michelle) - We will be working together to create the brand and market, we will separately have work to show but alot of our part of the project will be working together and researching.
As a team we will also be having regular meetings and giving encouragement and ideas to each other to move forward with the project.
Michelle xx
The designers:
Rory, Lara and Ashley - They are going to be designing and producing images of the homewear based on the butterfly motif we have created from the modip item.
The Promoters:
Holly and I (Michelle) - We will be working together to create the brand and market, we will separately have work to show but alot of our part of the project will be working together and researching.
As a team we will also be having regular meetings and giving encouragement and ideas to each other to move forward with the project.
Michelle xx
The butterfly motif
Michelle xx
Monday, October 18, 2010
Sketched ideas for print
Couloured print inspired by black n white square pattern on the wall tiles and floor in mood board. I thought to have kitchen wall tiles with all black butterfly pattern and use black n pink or a multicolour version of the pattern for the table cloth. For the napkin i thought to have the butterfly shape cut into 1 layer of the napkin in bottom corner and have the under layer a diff colour/pattern to the main napkin colour/pattern. I want to keep the feel of the 1950's napkin holder in the designs.
Ashley
wonderful inspiration
Wednesday, October 13, 2010
The group project
For our PPRD project we have to work in groups we have been given an object from Modip (Museum of design in plastics). Our teams object is a butterfly napkin holder.
The team objective is a team work challenge to create a product range off the back of the initial object, in our case the napkin holder.
As a team we need to show our evidence of work and we have decided to do this through a blog.
We will also create colour, market and brand boards around our research. We will finally show our finished illustration/ideas through a design board.
Michelle xx
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